Coach Jake, founder and creator of Oso Paddle Surf, has dedicated the past 15 years to stand-up paddle surfing, with more than a decade focused on coaching and athlete development. What started as a passion for the ocean evolved into a lifelong commitment to mastering the art of SUP surfing and helping others do the same. Over the years, Jake has had the opportunity to work alongside and learn from respected coaches around the world, continually refining his eye for technique, wave knowledge, and performance progression.

Through those experiences, he developed a coaching philosophy rooted not just in skill development, but in connection, confidence, and culture. Oso Paddle Surf was created as a space where Jake could fully bring that vision to life — a place built intentionally around his coaching style, values, and the kind of supportive, driven community he believes helps surfers thrive.

For Jake, coaching is more than instruction — it’s a partnership. He is passionate about building meaningful connections with each athlete, understanding their goals, and guiding them step by step through their progression. Whether someone is just stepping onto a board for the first time or looking to elevate their performance, Jake’s focus is always the same: create an environment where people feel supported, challenged, and inspired to move forward with confidence both in the water and beyond